What do Patagonia and Ben & Jerry’s Have in Common?
What do Patagonia and Ben & Jerry’s have in common? No. They are not making an ice cream, which might be interesting and possibly delicious.
They are both B Corporations. This is a certification that companies all over the world are obtaining to display their commitment to, “meet the highest standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems.” The B Lab is the company responsible for offering this certification and compares the certification as the equivalent to “Fair Trade” for coffee or “USDA Organic” for milk for any for profit corporation that is approved. If you would like to obtain this certification you can apply online at: https://www.bcorporation.net/. This certification is private and would be done after you have filed your Articles of Incorporation and Statement of Information with your Secretary of State.
Coastal Pacific Law attorneys are experienced in business planning and we care about the environment. If you are a business that does as well then contact us today for a complimentary consultation.
Photo credit: B Lab.